Butterfly Lighting: The Beauty Setup, Explained
Butterfly lighting, also called Paramount lighting after the studio era that made it famous, puts the key light directly in front of the subject and high above them. It is the standard beauty and glamour pattern, and it is what most cosmetics advertising uses.
How to set up butterfly lighting
- 1Place the key light directly in front of the subject, dead centre, not off to a side.
- 2Raise it well above their eye line and angle it down at roughly 45 degrees.
- 3Check the shadow under the nose. It should be a small symmetrical butterfly shape that does not reach the lip.
- 4Add a reflector or a second soft source just below the chin to open up the shadows under the eyes and jaw.
How to recognise it
A small, symmetrical butterfly-shaped shadow directly beneath the nose, and shadows falling evenly on both sides of the face. If the shadow touches the top lip, the light is too high.
Best for
- Beauty and cosmetics
- Glamour portraits
- Subjects with strong cheekbones, which the pattern emphasises
When to avoid it
Deep-set eyes, where a high frontal light drops them into shadow. Lower the light or add fill underneath.
The prompt for this look
This is the wording that recreates butterfly lighting in an AI image model. The builder below already has it selected, so add your subject and adjust the lens to taste.
butterfly lighting, key light directly in front and above the face angled down, small symmetrical shadow under the nose