IG Story
A candid handheld Instagram Story that feels like a friend's recommendation.
Best for
Lifestyle and consumable products a friend would recommend: beauty, supplements, snacks, wellness, home. Broadly applicable to physical DTC.
The exact promptshow
{
"id": "ugc_story_handheld_product",
"name": "Casual UGC Story Product Recommendation",
"category": "social_proof_story",
"objective": "Create an authentic Instagram Story style advertisement that feels like a genuine customer recommendation rather than a designed ad, encouraging curiosity and trust through a natural handheld product demonstration.",
"canvas": {
"aspect_ratio": "9:16",
"safe_margins": "Keep all text within the central 80% of the canvas for mobile readability.",
"style": "Organic smartphone story."
},
"scene": {
"environment": "A real home surface such as stone, marble, wood, linen or a kitchen counter with natural imperfections. Avoid studio backdrops.",
"camera": "Handheld smartphone from a first-person perspective looking slightly downward.",
"lighting": "Soft natural daylight from a nearby window with gentle shadows and realistic exposure.",
"mood": "Honest, casual, unpolished, relatable and spontaneous."
},
"composition": {
"background": "Simple textured surface filling the frame with plenty of negative space.",
"hero_product": "Use the uploaded product exactly as provided. Position it slightly left of centre, occupying roughly 35 to 45% of the image. Preserve packaging, branding, colours and proportions without alteration.",
"human_element": "Include one realistic hand naturally holding or presenting either the product or one serving of the product. Skin texture, nails and pose should feel authentic rather than modelled.",
"supporting_objects": "If appropriate, show a realistic serving, capsule, snack, cosmetic application or accessory related to the product. Do not add unrelated props.",
"text_layout": "Place two small white rounded text boxes near the upper half of the image. The first acts as a short conversational headline. The second contains a slightly longer personal observation. Leave generous spacing and never cover important branding.",
"typography": "Simple black sans-serif resembling native Instagram Story text. Small font size, left aligned, normal weight.",
"branding": "The product itself is the only brand element. No logos, banners or graphic overlays.",
"effects": "Very light handheld motion feel, subtle smartphone sharpening and realistic compression. No heavy filters."
},
"copy_generation": {
"reasoning": [
"Identify the uploaded product and its category.",
"Infer the most likely target customer.",
"Determine the primary problem the customer wants solved.",
"Identify the most believable everyday benefit.",
"Generate original conversational copy that sounds like a friend sharing a recommendation.",
"Avoid exaggerated claims, medical promises or unverifiable results."
],
"headline": "Generate one short lowercase sentence expressing recent discovery or excitement.",
"body": "Generate one brief first-person explanation describing why the product has become useful in daily life.",
"tone": "Natural, understated, authentic, conversational and believable."
},
"design": {
"style": "Modern UGC with minimal graphic design.",
"palette": "Use colours naturally present in the uploaded packaging and environment.",
"realism": "High smartphone realism with authentic imperfections.",
"contrast": "Prioritise readability while preserving a candid aesthetic.",
"mobile": "Text must remain immediately readable on a phone screen."
},
"rules": [
"Always use the uploaded product as the hero.",
"Preserve packaging, branding and label artwork exactly.",
"Generate completely original copy.",
"Never copy wording from any existing advertisement.",
"Do not fabricate unsupported performance claims.",
"Design the composition specifically around the uploaded product so it feels like a genuine customer story rather than a template."
]
}
